Artisan Craftsmen (publication)
2025
Artisan Craftsmen connects readers with the craftsmen and craftswomen behind Egypt’s traditional handmade crafts. The experimental publication uncovers their stories, methods, and inspirations aiming to bridge the gap between creator and buyer, foster broader collaboration between designer and artisan and extend the life of the crafts not as relics but as living foundations of deeply rooted design practices.
In collaboration with Mai Hesham, Salma Fayez and Malak Mekkawy
(multimedia installation) جدتي يا جدتي
2024
How Can the Visual Manifestation of a Person Compensate for Their Transient Nature? This multimedia installation is a visual narration that translates a personal experience of transience, through which I embody my grandmother.
CHINA CABINETS DON’T EXIST IN EVERY EGYPTIAN HOUSE
2024
El Niche El Masri—the Egyptian China Cabinet—is a product of historical influences beyond Egypt, with local traditions fueling its presence today. This photo book seeks to reveal, decipher, and understand what El Niche truly means to each person by recording what lies beyond its cabinet doors and unveiling the variety of personal stories it holds.
ponic (speculative design branding)
2023
Branding for an underwater aquaculture system utilizing hydroponic and vertical farming techniques to grow both terrestrial crops and ocean plants while requiring zero input. 
In collaboration with Hamies Mahmoud
ARABIC TYPE (experimental typeface)
2023
Nastaliq inspired Arabic typeface
MIKA (experimental display typeface)
2022
Mika is an experimental display typeface, an attempt to catch the atmosphere of the Indie song “C’est quoi ce bonheur” by “MIKA”, released in 2018, on his album “Fruit Défendu”. The initial drum fuels the need to dance and can be described as vintage, groovy, and fresh.
3AFWAN (documentation catalog)
2023
3AFWAN catalog is a documentation of Private Parking Signs, a form of Cairo's vernacular street visuals. It invites inspiration from Cairo's vastly rich street culture by preserving the signs' environment and interpreting the voice behind each of them.
3AFWAN (exhibition branding)
2023
3AFWAN is an outdoor Exhibition, a passionate documentation of signs, stories, and voices. Documenting "No Parking Allowed" signs in Cairo. No two signs look the same! A variety of emotions on a canvas. An expression.
JUBILÄUMSPLAKAT (anniversary poster)
2022
Celebratory bilingual poster for the 20th anniversary of the German University in Cairo.
DON'T WORRY, BE HAPPY (music video)
2022
DON’T WORRY, BE HAPPY is a music video of the first minute and 22 seconds of the “Don’t Worry Be Happy” cover BY Kermit Ruffins AND Irvin Mayfield.
In collaboration with Mirette Wissa, Sara El Khateeb and Toaa El Bably
2021/2022 Posters
2022
A collection of posters created for different projects between 2021 and 2022.
HANNAH HÖCH (informational booklet)
2021
This booklet describes Hannah Höch's work, motives, and obstacles through the period of the DaDa art movement.
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